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Social Media Management Tool

Shivani Sharma

Social Media Management Tool

Messagepar Shivani Sharma » mar. 08 juin 2021, 07:20

It’s a given that these days, every business will benefit from social media accounts. Active social media accounts.

At the very least, a business should have a Facebook account, but sharing information, tips, coupons and so on Twitter, Tumblr, and local social networks will also help PostWindow dealers and installers connect with their potential customers and bring business in the door.

Millennials, in particular, expect businesses to have social media accounts – and to enable their customers to provide feedback and reviews on those accounts. They expect businesses to show them some appreciation – and in return, they give those businesses their loyalty.

It may seem daunting to have to post on one social media account every week…but three or four?

Don’t let this intimidate you. It’s actually easy once you get into the swing of things, especially if you have someone in your organization who likes to write. It’s not necessary to write hundreds of words per post, as you’ll see. Social media is just another way of marketing/advertising. Well, it’s not “just” a way – it’s a highly effective way.

But to take full advantage of it, it’s a good idea to develop a social media marketing strategy that will run in concert with any other marketing you do – whether you take out ads on TV, radio, or in your local newspapers. While not all posts you make need to reference your other advertising endeavors, you should make the effort to tie in all your advertising media every two weeks or so.

For example, if you’re going to take out a TV ad, announce this on your social media.

Stay tuned for our new TV ad. Be the first one to mention that you’ve seen it and you’ll receive 5% off your next installation of more than four windows.

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